A Wild New Look
Logo Design & Brand Identity
Aldridge Marketing brought creativity to the wild with a complete zoo branding and graphic design project for Louisiana Purchase Gardens & Zoo in Monroe, Louisiana. From logo development and environmental signage to educational graphics and branded merchandise, our team created a cohesive visual identity inspired by wildlife and Louisiana’s natural beauty.
Welcome to the Wild Side
Environmental Signage & Creative Design
We took the new identity beyond the logo, creating colorful signage that brings personality to the zoo experience. From eye-catching entrance displays to playful banners and habitat graphics, each design helps create a cohesive, welcoming environment for visitors of all ages.
Where Learning Gets Wild
Educational & Interpretive Signage
Who says learning can’t be fun? Our team designed engaging animal exhibit signs and educational displays that combine wildlife facts, custom graphics, and bold visuals. From river otters to prairie dogs, each piece makes information approachable while keeping the zoo’s personality front and center.
As part of Aldridge, our dedicated marketing team is backed by the resources and experience of a larger organization while maintaining the collaboration, flexibility and personal partnership our clients value.
Take a Little Wild Home
Branded Merchandise & Promotional Design
The creativity didn’t stop at the exhibits! We extended the zoo’s refreshed identity to merchandise, including apparel, hats, drinkware, and souvenirs. With a consistent look and plenty of personality, these branded pieces give visitors a fun way to take their zoo experience home.
